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Monday, July 26, 2010

Levi® Jeans - Green Care Label Instructions

Levi Strauss has taken a number of steps to make their jeans "greener" including minimizing the number of labels and the wording on the label.

This can help you - the consumer - save money and the environment by making less of an impact.
The care label suggests washing in cold water, line drying and giving to Goodwill so they can have another useful life.

" ... 58% of the energy and 45% of the water used during the lifetime of a pair of Levi’s ® jeans occurs during the consumer use phase ..."
" ... launched A Care Tag for our Planet ... care tags encourage ... “Machine wash cold; line dry when possible; donate to Goodwill.”"

Via:  Levi Strauss LINK

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