Pepsico Dream Machine - Makes Recycling Plastic Bottles Easier

PepsiCo and Waste Management are trying to increase the rate of plastic bottle recycling from the current 34 % to " 50 % by the year 2018.

A key tool may be the Dream Machine ... which has " ... a personal reward system that allows consumers to collect and redeem points for each bottle or can they recycle in the kiosk."

Currently about 12% of spaces have a recycling container.  The Dream Machine will bring recycling to thousands of locations and facilitate recycling away from home - who wants to carry bottles home for recycling?

In case you are asking what you can do ... the numbers are  are compelling for individuals to make a change.  If each household in the country recycled just 3 more plastic bottles a month the result would be over 23 millions pounds diverted from landfills !

Wow!  3 more bottles a month - that is not hard to do !

Via:  Pepsisico  LINK

GreenOps Tracking System - Recycling Program

" ...recycling program that combines the infrastructure of Waste Management, the GreenOps Tracking Symbol and Tracking Stations, on-line information at Greenopolis.com and Think Green Rewards. ... compliments curbside
recycling ..."

" ... starts with the GreenOps Tracking Symbol on product packaging and uses proprietary scanning technology at GreenOps Tracking Stations to recycle packaging and directly engage people through a registration process.

" ... receive a receipt indicating the number of items recycled and a deposit statement with a prize code redeemable for points at Greenopolis.com. ... provides a way for companies to engage their consumer through a direct message, on the Tracking Station or on the Tracking Station video screen. ... "

".. Tracking Stations are placed in high traffic, public areas that make them easy to identify and convenient to use. ... Target location include ... Supermarkets ... Museums, Galleries, Theaters ... Shopping Malls ..."



Via: GreenOps LINK

Think Green with Waste Management

Waste Management - wants us all to think differently about waste. In addition to the 3Rs that most are familiar with (reduce, reuse, recycle - they want to add a 4th "R" I- Recover.

" ... reverse the way you think about waste. ... waste ... as a resource. ... recycled aluminum can that can power a laptop. ... a pear that turns into energy as it biodegrades. ... the four R's - Reduce, Reuse, Recycle and Recover the resource into action is what Waste Management ... let's Think Green®.

Check out some cool links on Waste Management's web site to see how create energy from landfill gas, recycle materials, etc.


Via: Waste Management - Think Green LINK