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Saturday, November 14, 2009

Your Carbon Impact

Timberland is a very green company and goes out of its way to help consumers understand the impact of their purchases.  One way they do this is by labeling their shoe boxes with the environmental impact of each - allowing for individuals to make greener choices.

"... our boxes incorporate what we like to call a nutrition label ... details in actual numbers the environmental impact ... coming soon, we'll be including small icons that visually detail the special earth-conscious features that have gone into making that product. ..."

See the icons and what they detail ... LINK

Via: Timberland LINK

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