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Saturday, July 18, 2009

Patagonia - Footprint Chronicles

Our *** 75th post ***

Long known for its very functional outdoor clothing and its policy of giving 1% of sales to environmental programs, Patagonia is, as you might expect, focused on the environment and environmental awareness.

" ... measure water consumption as well as energy consumption, waste, carbon emissions and distance traveled for chronicled products ... list "Product Footprint" data for a large portion of our products so you can make a more informed purchasing decision..."

" ... Footprint Chronicles examine Patagonia's life and habits as a company. ... give more of our practices some air ... been in business long enough to know that when we can reduce or eliminate a harm, other businesses will be eager to follow suit."

Check out the footprint chronicles ... and see how some of their products travel the globe during production and what is good and possibly not so good about each ... and what Patagonia is looking to do to lessen the environmental impact.

Via: Patagonia LINK
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